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IA Media Kit

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Editorial Calendar

Each issue of IA contains insightful and innovative feature articles and departments. Among the topics slated for 2007:

January

Ad Close: Nov. 30
Materials: Dec. 5
Markets:
 BOP, Builders Risk, Homeowners, War Risk
Life-Health Leads: Group Employee Benefit Trends
Smart Agency: Perpetual Perpetuation Problems Exposed



February

Ad Close: Jan. 1
Materials: Jan. 4
Markets:
Computer Viruses, Internet, Restaurant/Bars, Trucking, Public Entities
Life-Health Leads: Innovations in Long-Term Care
Smart Agency: Examining Agency Expenses

March

Ad Close: Feb. 1
Materials: Feb. 5

Markets: Private Passenger Auto, General Liability, Architects & Engineers, Workers’ Comp
Life-Health Leads: Selling Life Insurance Based on Life Stages
Smart Agency: Managing “Hybrid” Employees


 April

**Convention Issue**
Ad Close: March 1
Materials: March 5

Markets: Equine, Flood, Environmental Liability
Life-Health Leads: Estate Planning for Every Income Bracket
Smart Agency: Create a High Quality, Low Maintenance Agency

**Markets Feature: Specialty Personal Lines Products

Bonus Distribution: Big “I” Legislative Conference & Convention, AMS Users Group National Convention, RIMS Annual Conference & Exhibition

May

Ad Close: April 1
Materials: April 4

Markets: Workplace Violence, Special Events, Classic Cars, Hotels/Motels
Life-Health Leads: 10 Ways to Mine Your Database for Cross-selling Opportunities
Smart Agency: Upping Online Customer Service Transactions

**Special Section: Technology

Bonus Distribution: AAMGA Annual Meeting, ACORD LOMA Insurance System Forum

June

Ad Close: May 1
Materials: May 5

Markets: Commercial Umbrellas, Personal Umbrellas, Publisher’s Liability
Life-Health Leads: Determine What Benefits to Offer at Your Own Agency
Smart Agency: Biggest Bangs for Your Marketing Buck

Bonus Distribution: NAIW National Convention

July

Ad Close: May 30
Materials: June 5

Markets: Aviation, Public Entities, RVs, Employment Practices
Life-Health Leads: The Evolution of Financial Advisors
Smart Agency: The Agency Lifecycle

**Special Section: Life Insurance

August

Ad Close: July 1
Materials: July 4
Markets
: Kidnap & Ransom, General Liability, Surety
Life-Health Leads: Presidential Election’s Potential Impact on Health Insurance
Smart Agency: Do You Have the Correct Amount of Support Staff?

**Markets Feature: Non-standard Auto

September

Ad Close: Aug. 1
Materials: Aug. 5

Markets: E&O, Workers’ Comp, Recycling Centers, Commercial Auto
Life-Health Leads: HSAs: A Look Inside the Fastest-Growing Component of Health Care
Smart Agency: Survival Strategies for the Small Agency That Wants to Remain Small

Bonus Distribution: NAPSLO Annual Convention, CPCU Annual Meeting, ASCnet TENcon Meeting

 October

Ad Close: Sept. 1
Materials: Sept. 5

Markets: Liquor Liability, Environmental
Life-Health Leads: 411 on Long-Term and Short-Term Disability
Smart Agency: Introducing a Middle-Management Structure

**Markets Feature: Specialty Commercial Lines Coverage

November

Ad Close: Oct. 1
Materials: Oct. 3

Markets: Product Tampering, D&O, Professional Liability
Life-Health Leads: Future of Annuities
Smart Agency: New Rules of Customer Loyalty

 

December

Ad Close: Oct. 31
Materials: Nov. 5
Markets:
Product Liability, Marine, Lawyers Professional Liability
Life-Health Leads: Straight Talk on Retirement Planning
Smart Agency: Do You Need a Separate Claims Department?

 

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