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Latest ACT Articles & Reports
The Best Web Marketing Strategy You've Never Heard
How to get the most out of “local search”
Matt Marko discusses the benefits agents can derive from using free online "local search" tools and directories. He then outlines the steps agents can take to fully utilize them.
Don't Get Caught in the Web!
Managing Agency Website E&O Exposures
Sabrena Sally identifies major agency website E&O exposures and provides several tips, along with sample website disclaimers, to help agents manage those risks.
Consumer Shopping for Auto Insurance Grows Online
Ron Berg reviews the latest comScore study of online shopping and purchasing for auto insurance and points to a number of strategies that independent agents can employ to duplicate the speed and convenience that the direct carriers provide, while adding the personal advice and service that agents uniquely can offer.
A Balanced Approach to Agency Marketing
Steve Anderson provides a compelling vision and the key elements for a successful agency marketing strategy built on processes that are both high-touch and high-tech. He provides a great framework for agents to use in designing their own marketing plans for the long haul.
Five Steps to Find Your Inner Social Networker
Katie Herbst provides agents with five easy steps to get started with social networking and to expand their networking and relationship building skills to a whole new market.
Build a Web presence worthy of 2010
Matt Marko provides some practical and cost effective tips that every independent agent can implement to build a stronger Web site and Internet presence.
Independent Agents Fined for Not Having Written Security Plans by Jeff Yates
MORE Articles & Reports...
See "Quick Links" at left for a full listing of ACT articles & reports by subject area
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Upcoming & Recorded Webinars & Events
Commercial Lines Download Implementation
(webinar hosted by AUGIE)
CL DWLD has been improved & agents, carriers and vendors discuss the benefits and provide invaluable tips to assist agents in implementation
August 25, 1:00--2:00 PM EDT register now
Save Time & Increase Profits with Real Time (webinar)
(Demos, benefits & tips for successful implementation)
Sept 8, 2:00--3:00 p.m. EDT register now.
For more information regarding upcoming live webinars, please click here
ACT Meeting (Nov 4, 2010, 1:30-5:00 PM)
Retail Agent E&S Joint Industry Initiative (Nov 3, 2:45-5:00 PM)
ACORD Implementation Forum (Nov 2-5)
Marriott Harbor Beach Resort
Fort Lauderdale, FL
Click here to register for ACT & RAES meetings
Click here to register for ACORD Implementation Forum & to secure hotel room
Click here for additional upcoming in-person ACT Meetings and Events
Recorded Webinars & Sessions
Successful Agency Techniques to Build, Integrate and Manage your Blog, Facebook, Twitter and YouTube Click for recorded webinar featuring Ryan Hanley, Chris Jordan & Rick Morgan.
Agency E&O Considerations when Social Networking (Click for more details, Webinar recording & PowerPoint)
Industry Initiatives to Improve the Efficiency of the E&S Market Make Progress (Click for more details, Webinar Recording & PowerPoint)
Introduction to the Social Web - A New Way to Connect (Click for more details, Webinar Recording & PowerPoint)
Formulating a Social Web Strategy & Policy for Your Agency (Click for more details, Webinar Recording & PowerPoint)
ACT Presentation Video & PowerPoint - Chris Jordan, Atlanta Insurance Live (An agency creates strong online presence using Video & other Social Web Tools; Feb 5, 2010)
ACT Podcasts on Enhancing Agency Productivity & Internet Marketing (Sept 11, 2009, New Orleans)
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