The Big “I” communications team keeps the print, broadcast and online media as well as Big “I” members informed about consumer, legislative, technology and market issues of importance to independent agents and brokers.

  Big "I" Media Information

IIABA provides numerous resources to assist consumer and general business writers, editors, and producers with insurance-related or small business-related stories. IIABA has knowledgeable staff sources as well as hundreds of local agent spokespeople located in communities across the nation who are available to answer questions from reporters and serve as news sources on insurance-related consumer issues.

Below are just a few of the topics that IIABA experts have addressed in recent media interviews:

  Big "I" Publications

IA Magazine
Each issue of IA contains feature articles on industry trends and news, as well as articles in the following categories:

Smart Agency—Guides readers through the business aspects of running an agency, including HR/production management, technology, agency valuation, merger/acquisition issues, equipment, workflow, sales strategies and more.

Life-Health Leads—Provides readers with hands-on selling strategies for life-health product and focuses on product and market trends as well as nuts-and-bolts considerations.

What Works—Case studies focusing on a specific challenge—and how an agency solved the problem. Challenges include every facet of agency life, from product diversification to marketing to management.

IN&V
Insurance News and Views is a weekly e-mail publication distributed to Big "I" members. Up to the minute P-C trends, legal and On the Hill stories ensure independent agents have the news they need to succeed. State assocation staff stays in-the-know with the IN&V State edtion.