Member agencies are encouraged to co-brand their agencies with the Trusted Choice logo and tagline, “You Need an Independent Insurance Agent.”
Use it on your letterhead, your business cards, your website, your newsletter, etc. The more agencies that make use of the Trusted Choice® logo, the stronger the brand will become.
As a reminder, the Trusted Choice® logos are available for download at www.TrustedChoice.com/agents
(Sign in and click on “Logos/Pledge” in the black menu bar)
In the past you may have used the Big “I” logo in conjunction with the Trusted Choice® logo, or perhaps instead. Although the Big “I” logo has recognition within the insurance industry it unfortunately does not share the same recognition among consumers.
The Big “I” replaced its previous logo with a new national association logo that’s intended to have a similar look to the Trusted Choice® logo. While it is available to members, its primary use is for national, state, and local association use in industry communications.
The Big “I” national association will stop supporting the previous logo on September 1, 2011. All member agencies should transition to either the Trusted Choice® logo or the new Big “I” logo as quickly as possible.
The new national association Big "I" logo is available to download on our website. (You will need to sign in)